Archive for barona casino

I’m George Clark: The Waving Guy

Posted in Casino Management, Community, General Barona Info with tags , , , , , , , , , , on June 22, 2010 by thebaronacasino

by George Clark, The Waving Guy

I’m sure you are asking yourself, “What is a waving guy?” I asked myself the same question when I was offered my job at Barona. I asked, “A what?”  Well, I thought it was a crazy title but it has turned out to be the greatest job in town!

You’ve probably seen me standing at the entrance of Barona Resort & Casino waving to every guest as they turn onto Founder’s Way before testing their luck at San Diego’s loosest casino. That’s me, George Clark.  Some of you may know me as the Waving Guy.

George Clark: The Waving GuyAfter five years of working at Barona, I feel like family to both visitors and employees. So many people tell me that they feel at home each and every time they visit Barona and that my wave signifies Barona’s commitment to excellent customer service.

Before I started working as the Waving Guy, I had a long career working in various industries including contracting, public relations, security and real estate, but have finally found where I belong. My job at Barona has turned into an amazing career. Through the years Barona has proven to be an outstanding employer. Everyone that works here, including the highest authority, is friendly and approachable and makes me feel at home.

The best part about my job is meeting new people. On average, I greet about 3,000 to 4,000 guests each day. There are many visitors that stop to chat on their way in and have become some of my favorite acquaintances. Not only do I greet guests, I also answer questions about the history of Barona and often help visitors find their way when they are lost. Sometimes people even say that I am good luck and they won big at the casino because I waved to them.

I think my job is one of the most important at Barona because I create a personal experience for each visitor. I like to make eye contact with the guests to welcome them in and make them feel special. Sometimes I will reciprocate a guest’s wave or point to them to let them know that we are excited to have them here.

My position as the Waving Guy has become so significant to Barona because we are the only casino resort in the area that has a greeter at the front gate. No matter which entrance people come through, they are always acknowledged. We have six greeters that alternate around four different posts at Barona including the front and back entrances, the bus stop, garage and VIP entrance.

I believe that the idea of the Waving Guy has contributed to the casino’s reputation for warm hospitality and customer service and has made each guest’s visit unique and memorable. Rain or shine, you can count on us to be there waving to you. We’re even there during Christmas dressed in Santa suits.

I am happy that I have this opportunity to work with the people that I do. I believe that everyone should enjoy their job, and I know that I enjoy mine.

Barona’s Players Have Spoken: More Chipless Games Please!

Posted in Blackjack, General Barona Info, Poker, Uncategorized with tags , , , , , , , , , , , , , , , , , , on June 9, 2010 by thebaronacasino

by Mike Patterson, Vice President of Table Games

When Barona Casino’s players speak…we listen. And overwhelmingly our players have told us they love our new chipless table games. So just a short time after introducing our first bank of chipless Rapid Baccarat, Barona Blackjack and Barona Roulette tables, I am excited to share that we’ve have responded to the request and have already added more of these games on the casino floor.

What do our players like about these games? First, they are easy to play. Second, they can place lower minimum bets compared to other games. Finally, these games offer multiple feature bets and even more ways to win. Easy. Low bets. More ways to win. And, more fun. What’s not to like?

For those of you unfamiliar with the chipless concept, it’s really pretty simple. You still play with live dealers and playing cards but there are no chips. Instead, players place bets on individual touch screen computer terminals. It’s as easy as making an ATM or credit card transaction but a lot more fun!

To show you how these games are played, we’ve even created a short video.

Barona is always on the cutting edge of innovation and was one of the first casinos in the country to offer these chipless games to our players. It’s another Barona technology “first” and we are incredibly proud of it.

Smartphones and iPads have forever changed the way we communicate and we believe chipless games will have a lasting impact on casinos — much the same way that the coinless slot machines Barona developed and introduced in 2000 revolutionized casino floors across the country.

Barona’s players are a very savvy bunch when it comes to new technology. And as long as they continue to be excited about it and embrace traditional games with electronic wagering, we will continue to create them.

I’d love to know what you think about our chipless games and new technologies of any kind. Please share your feedback. You never know…your idea might be the inspiration for a new game or service here at Barona.

Barona’s Billboard Contest

Posted in Casino Management, Community, General Barona Info with tags , , , , on March 17, 2010 by thebaronacasino

By Linda Devine, Senior V.P. Marketing

Barona Billboard When we launched our Vanity Plate Contest a few weeks ago, we never anticipated the amazing response we would have from our guests, staff and fellow San Diegans who had seen our Barona Casino billboards on Interstate 8. It seems there are thousands of aspiring copywriters driving the freeways of San Diego. Who knew?

Literally within 24 hours of launching the contest we had more than 2,500 creative entries. As of this blog post, we have more than 15,000! And, there are still two weeks until the contest deadline.

The contest was actually born out of a cool concept developed by Barona’s marketing team.  We knew that thousands of our guests drive the I-8 every day to and from work and on their way to Barona to play slots, poker or blackjack… So, we wanted a fun way to capture their attention with billboards that stand out from the pack.

We began with a series of billboards my team brainstormed internally with a number of other staff members here at Barona Casino. We found that the more we talked about the billboards the more input we received. Everyone was really getting into it:  BARONA. MORWNNRS. CHA CHING.  Barona Billboard Contest

It turns out you can say a lot about a business and convey a strong message with words on a license plate…and in only 8 letters!  These simple letters, abbreviations and plays on words were more powerful and engaging for our guest than we could have imagined.

This first series of billboards generated such an enthusiastic response from guests and passersby we thought we’d put it out there and see what was on the minds of other locals.

Last year about this time, we launched another creative contest – The Barona Video Contest. That contest also generated hundreds of submissions and shed a lot of light on how our customers feel about Barona. Who needs focus groups when you can go straight to the people? The insight, creativity and enthusiasm have been invaluable and inspiring. I think it’s safe to say that guests have become an important part of Barona’s creative process.  Barona Billboard Contest

We love that you are telling us what you want to see and expect from Barona. And, we are really listening. Soon you’ll see what your friends and neighbors want to see on our future billboards.

If you have ideas for our billboard, go to www.barona.com/billboard and submit your idea. Winners receive up to $1000 and their own billboard! You have until March 31st.

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